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The Notebook

Studies, stories, and skills from the workshop. One meaningful piece a week. Some will be useful. Some will be me thinking out loud. You get to watch either way.

The 100-week betWeek 3 of 100

One meaningful piece a week, every week. 3 down, 97 to go.

  • studyAugust 24, 2026I Had a Spreadsheet for Everything and Still DrownedThe invisible work of motherhood almost made me quit my career. Here's the burnout, the twelve weeks that reset me, and the one skill I had to learn the hard way.
  • studyAugust 17, 2026Welcome to Gibson Growth AcademyLast week I admitted I sucked at content, so I built myself a course to fix it. It started with a vision board and my kindergartner. Here's the whole method, plus a tiny tool that builds your syllabus for you.
  • studyAugust 11, 2026The Pivot: How Did We Get Here?Mom Ops launched as a VA service in March 2026 and had failed by June. Here's the honest postmortem, the confidence I walked away with, and the 100-week bet I'm making on myself.

I build things. Then I tell you exactly how I built them.

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